Rocketman Films is a Pakistani independent production company founded in 2015 by writer-director Ammar Rasool and producer Casim Mahmood. The two have worked together for over twenty five years, first across leading advertising agencies including JWT, McCann and Publicis as a creative director and art director team. Since founding Rocketman Films in 2015 they have directed and produced close to seventy television commercials for major local and international brands. The company was associate producer on Neelofar, a feature film starring Fawad Khan and Mahira Khan which had a global Release in November 2025.
Neelofar is a fiction feature film starring Pakistan’s biggest actors Fawad Khan and Mahira Khan. It released in theatres in Pakistan and globally in November 2025. The film is a classical love story set in the historical city of Lahore.
Mansoor is a celebrity writer who hasn’t written in twenty years and is somewhat fed up of his constant public engagements. He is visiting Lahore and gets invited to all sorts of events. One day he runs into a blind woman at an eye clinic. Neelofar is this fiery enigmatic beautiful looking woman. She takes Mansoor around the city to her favourite places that he would not get to experience otherwise. She is also recording sound where ever she goes. Mansoor makes the mistake of not telling her who he really is and also writing about their meetings and how he feels about Neelofar. The meetups keep happening and the mistakes keep becoming heavier to carry.
Neelofar was Written and Directed by Ammar Rasool. This is his first feature.
Rocketman Films was the Associate Producer on the project.
The Labourer It’s a Short film project which is in post production. Principal photography is finished.
The Labourer is a unique endeavour because the actors are mostly speaking a language that is in the UNESCO endangered languages list. Burushaski is the language of the Hunza people who dwell in the valleys of the Karakoram Mountains. This is an ancient language which is now spoken by the few thousand families who are keeping it alive by passing it on to their next generations. It’s not a written language because no original script survives. I do not speak the language, neither can I understand it. But an incident occurred many years ago that compelled me and my producing partner to make the film.
Casim and I were travelling through the Hunza region and in one village we encountered a man in his 50s who approached us and kept repeating the words that he had the phone number and he wants to go to Lahore. Obviosuly we didn’t understand the meaning of this. Then we were told by the locals and that this is a special and beloved person of these parts. When he was young he was very handsome and he fell in love with a girl from Lahore who was visiting. The two started meeting in secret. The girl’s family found out and they beat the boy within an inch of his life. There are no physical injuries but he has been mentally unstable since then. And whenever he sees someone new in the village, he asks them to take him to the girl in Lahore who he assumes is waiting for him.
Almost all our cast is non actors because those who could speak the language had never acted before. The way we shot it is that I wrote down a scene in a very loose way and then I would ask the actors to say it all in their language. Then I would replay the scene and ask the production assistants who were local to translate the scene for me. And if there were any adjustments required, we would do another take.
The film is my love letter to Hunza and its people.
KINGDOM'S END is a short that made it to the CAMERIMAGE FILM FESTIVAL, LA SHORT SHORTS and the CANNES SHORT FILM CORNER.
It is based on a short story written by the famous Urdu literary figure SAADAT HASSAN MANTO.
It is about a homeless man who finds temporary lodging at a friend's office who is out of town. A woman calls the office phone number by mistake. Something about their first time interaction intrigues the woman and she calls again. They keep talking for the next few weeks where they start to crave the next conversation.
Things become difficult for the guy when the woman disappears for a few days. At the same time the building security wants him out because his friend has given up the office and it has to be cleaned up for the new tennant.
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Team RocketmanFilms
Ammar Rasool
Writer/ Director
I have been making movies in my head since childhood. Now I make them in real. But still, first they are made in my mind. And the process of converting these stories and moments from my head to a screen is where the magic space exists.
Currently CEO at Rocketman Films, est. 2015
Casim Mahmood
Co-Founder/ Executive Producer
I have always been able to get really good at something once I decide that it just has to be done. I saw an article in a magazine about Eric Clapton and I became a self taught blues guitarist. I taught myself jazz by listening to Coltraine. And then one day I decided I have to make films.
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